Companies are continuously offering surface level forms of employee engagement to attract and motivate their employees. The problem is, that their effort is half assed. Organizations feel the obligation to do something for their employees, but their intentions are not heartfelt.
In order to not suck at engagement your intentions must align with your actions. Leaders who have the mentality of service and being a servant to their employees are the ones who will often find the most success with employee engagement (and also profitability). Read more about the benefits of Servant Leadership here.
When it comes to engagement, intention is so important. Your senior leaders must have good intentions and care about their employees in order to have engagement that is effective and creates significant change. They must care about the betterment of their employees and creating an environment that they can continuously learn and grow in. Plus when you invest in your employee’s development with learning and growth opportunities this shows them that your care about their future at the company and are willing to invest in their future.
Part of this positive engagement isn’t using and abusing employees and pushing them to the brink of exhaustion. It’s checking in and making sure that your employees have a good work/life balance and manageable workload.
Unfortunately many organizations and our society in general often focuses on measuring success by putting in long hours, working to the bone and making tons of profit. But I can assure you that if profits are what you’re after, a lack of positive intention and engagement in your organization will tank your potential profits.
When you have good intentions with your engagement program it creates a trickle down effect. The senior leaders role is to motivate and support their talent, their engaged employees will be happier, more productive and provide better service internally with colleagues and externally with customers, and your customers will stay longer, buy more and positively refer others based on their exceptional experiences with your organization. Makes sense, right?
For more information about how to create this kind of meaningful engagement in your organization, get in touch for a complimentary consultation.